Shape the digital transformation actively with our hybrid Bachelor’s program in Business Administration, specializing in Innovation, Technology & Digitalization. You’ll gain the expertise to turn ideas into digital solutions. Whether transforming existing businesses or launching your own digital start-up, you’ll become a driving force for innovation and progress.
STUDY MODEL
On Campus in Berlin
DEGREE
Bachelor of Arts Business Administration 180 ECTS
ELIGIBILITY
A Levels or equivalent – direct entry
Intermediate – needs 3-6 months Foundation
English Proficiency – IELTS 6.0 Duolingo 100
- Think critically about trends and learn to distinguish real innovations from superficial trends.
- Explore and deepen your understanding of digital topics.
- Develop a solid understanding of the principles behind the new digital economy.
- Use digital technologies to design innovative business models.
- Combine business thinking with future-focused technological expertise.
Foundation Modules
- Sustainable Business Administration
- Economics
- Mathematics
- Statistics
- Project Management
- Corporate and Commercial Law
- Law and Taxes
- Financial Accounting and Management Accounting
- Investment, Financing, and Controlling
- Marketing
- Sustainable Corporate Management
- International Management
- Organizational Management
- Competency Development
- Human Resource Management
- Innovation, Technology, and Sustainability
Personalized Modules
- Innovation Project
- Research and Scientific Project
- Business Planning and Development
- Digital Technologies
- Digital Work & Management
- Entrepreneurship
- Online Marketing
- Digital Trends and Trend Research
- Digital Innovation Management
- You want to strategically expand your interdisciplinary competencies as a professional or manager.
- You aim to gain a holistic understanding of business processes and market players.
- Your focus is on business administration, business development, business planning, and innovation management.
- You are looking for a practical, future-oriented program that delivers genuine added value.
- Digital Marketing Manager
- E-Commerce Manager
- Innovation Consultant
- Product Manager